Alarde

Alarde

Alarde is the graphic identity of a new wine from the Miguel Martín winery. It is a Moscato Bianco that wants to convey a casual image and in a wide target.

It seeks a high visual impact at the point of sale that elevates the brand from the rest of the competitors through the image.

The formal design of the label also pursues contrast, such as the play of color between bottle and label.

The result is a bold and accessible brand. A wine made for most tastes, because of the grape variety and the characteristic sweetness of this type of sparkling wine.